Privacy Policy
Effective Date: August 17, 2026
Last Updated: August 17, 2026
1. Introduction
Welcome to Delvuniq.
At Delvuniq, we respect your privacy and are committed to protecting the personal information you provide when visiting our online store, purchasing products, or contacting our customer support team.
This Privacy Policy explains how we collect, use, disclose, retain, and protect personal information, as well as the choices and rights available to you.
Delvuniq is an online retail brand owned and operated by Xichang Xiling E-Commerce Co., Ltd., the legal entity responsible for operating the store and determining the purposes and means of processing personal information.
Xichang Xiling E-Commerce Co., Ltd. was established on October 15, 2025, and is registered in Sichuan Province, China.
Throughout this Privacy Policy, "Delvuniq," "we," "us," and "our" refer to Xichang Xiling E-Commerce Co., Ltd., operating under the Delvuniq brand.
This Privacy Policy applies to visitors and customers accessing our website, placing orders, using our services, or communicating with us.
Our primary market is the United States, and we also serve customers in other countries and regions.
2. Data Controller and Business Information
For personal information processed in connection with the operation of the Delvuniq online store, the responsible business and data controller is:
Legal Company Name: Xichang Xiling E-Commerce Co., Ltd.
Trading Brand: Delvuniq
Company Establishment Date: October 15, 2025
Registered Business Address:
No. 11, Group 4, Jinzhu Village, Gaocao Hui Ethnic Township, Xichang City, Liangshan Yi Autonomous Prefecture, Sichuan Province, China
Customer Support and Privacy Contact:
Business Activity: Online Retail and General Merchandise E-Commerce
Primary Market: United States
Service Coverage: Worldwide
For any questions concerning your personal information or privacy rights, please contact us using the email address provided above.
3. Personal Information We Collect
Depending on how you interact with our website, we may collect the following categories of personal information.
3.1 Personal and Contact Information
When you place an order, create an account, subscribe to communications, or contact customer support, we may collect:
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Full name
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Email address
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Telephone number
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Billing address
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Shipping address
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Country, state, city, and postal code
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Account information, where applicable
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Information voluntarily provided through contact forms
3.2 Order and Transaction Information
When you purchase products, we may collect:
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Order numbers and purchase dates
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Products purchased
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Shopping cart contents
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Order values and applicable taxes
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Payment status and transaction references
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Shipping selections and delivery details
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Refund, return, and cancellation records
Payment transactions are processed through supported third-party payment service providers.
Depending on the payment method, these providers may collect and process payment card details or other financial information needed to complete the transaction.
We receive the transaction information necessary to manage orders, payments, refunds, and related customer service.
3.3 Device and Technical Information
When you visit our website, certain information may be collected automatically, including:
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Internet Protocol (IP) address
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Browser type and version
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Device type and operating system
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Approximate location derived from IP address
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Website access dates and times
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Referring websites or advertising sources
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Session identifiers
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Cookie identifiers and similar online identifiers
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Website performance and diagnostic information
3.4 Website Usage and Shopping Activity
We may collect information about how visitors interact with our online store, such as:
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Pages and products viewed
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Product searches
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Items added to shopping carts
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Checkout activity
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Purchase and conversion events
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Interactions with promotions and advertisements
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Website navigation and browsing activity
This information helps us understand how customers use our website, improve its functionality, and measure marketing performance.
3.5 Customer Communications
When you contact us, we may collect and retain relevant information from your inquiry, including:
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Email correspondence
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Customer support messages
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Order-related requests
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Return and refund inquiries
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Feedback or complaints
We use this information to respond to inquiries, resolve problems, and improve customer service.
4. How We Collect Information
We collect personal information through several methods.
Directly from You
Information you provide when placing an order, completing checkout, creating an account, subscribing to marketing communications, or contacting us.
Automatically Through Our Website
Information collected through website functionality, cookies, analytics tools, pixels, and similar technologies, subject to applicable consent and privacy requirements.
From Service Providers
Information received from payment processors, shipping carriers, e-commerce platform providers, customer support systems, and other service providers assisting with our operations.
From Advertising and Analytics Partners
Where enabled and legally permitted, information relating to advertising interactions, campaign performance, referrals, and website conversions.
5. How We Use Personal Information
We use personal information for legitimate business and operational purposes, including:
Order Processing and Fulfillment
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Processing and confirming purchases
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Arranging payment transactions
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Preparing and shipping orders
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Providing delivery notifications and tracking information
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Managing returns, exchanges, cancellations, and refunds
Customer Support
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Responding to product and order inquiries
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Handling customer service requests
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Resolving complaints and disputes
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Communicating important order information
Website Operations and Improvements
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Operating and maintaining our online store
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Managing shopping carts and customer accounts
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Improving website usability and performance
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Troubleshooting technical problems
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Understanding product and shopping preferences
Marketing and Advertising
Subject to applicable laws and your privacy choices, we may use information to:
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Send promotional emails when permitted
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Display relevant advertisements
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Measure advertising campaign effectiveness
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Understand customer interactions with advertisements
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Analyze website conversions and shopping activity
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Improve marketing content and product recommendations
Security and Legal Compliance
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Detecting and preventing fraud
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Protecting customer accounts and transactions
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Maintaining website security
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Complying with applicable tax, accounting, and legal obligations
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Responding to lawful requests from public authorities
We process personal information only for disclosed purposes and other purposes permitted by applicable law.
6. Legal Bases for Processing
Where applicable data protection laws require a legal basis for processing personal information, we rely on one or more of the following:
Contractual Necessity: To process purchases, fulfill orders, arrange shipping, and provide requested customer services.
Legal Obligations: To comply with applicable tax, accounting, consumer protection, and other legal requirements.
Legitimate Interests: To operate and secure our business, prevent fraud, manage customer relationships, and improve our services, where those interests are not overridden by individuals' rights.
Consent: For certain marketing communications, non-essential cookies, personalized advertising, or other activities requiring consent.
Where processing is based on consent, you may withdraw that consent at any time, subject to applicable law.
Withdrawal of consent does not affect the lawfulness of processing conducted before withdrawal.
7. Sharing Personal Information With Third Parties
We may share personal information with third parties where necessary to operate our business, fulfill purchases, provide customer services, conduct analytics, and support advertising activities.
The categories of recipients include:
7.1 E-Commerce Platform — SHOPLINE
Our online store operates on the SHOPLINE e-commerce platform.
SHOPLINE provides website infrastructure, checkout functionality, order management, and related e-commerce services.
Information processed through the platform may include customer contact details, order information, shipping details, and website activity data.
SHOPLINE may process personal information in accordance with its applicable contractual obligations and privacy practices.
7.2 Payment Service Providers
Payment processing partners help us authorize payments, process transactions, detect fraud, and issue refunds.
These providers may receive billing information, transaction details, and payment-related information necessary to provide their services.
7.3 Shipping and Logistics Providers
We share relevant customer information with shipping carriers, fulfillment partners, and logistics providers to process and deliver orders.
This information may include:
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Recipient name
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Delivery address
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Telephone number
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Order and shipment details
7.4 Analytics and Website Service Providers
We may use website analytics, technical support, security, and performance monitoring services.
These providers may process device information, cookie identifiers, website activity, and diagnostic information as necessary to provide their services.
7.5 Advertising and Marketing Partners
Where advertising services are enabled, we may share certain personal information with advertising and measurement partners, including AppLovin, for purposes such as:
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Advertising attribution
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Campaign performance measurement
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Conversion tracking
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Audience analysis
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Interest-based advertising where permitted
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Advertising service optimization
These partners may use cookies, pixels, APIs, or similar technologies in accordance with applicable laws, contractual requirements, and users' privacy choices.
7.6 Legal and Regulatory Authorities
We may disclose personal information when required by applicable law, valid legal process, or lawful government requests, or when reasonably necessary to protect legal rights and prevent fraud.
7.7 Business Transfers
If our business undergoes a lawful merger, acquisition, restructuring, or transfer of assets, relevant personal information may be transferred as part of the transaction, subject to applicable legal requirements.
8. AppLovin Advertising Technologies and Data Collection
Delvuniq may use advertising and measurement services provided by AppLovin.
Where AppLovin technologies are enabled on our website, including pixels, cookies, scripts, APIs, or similar integrations, AppLovin may collect or receive certain information in connection with advertising and measurement activities.
Depending on the technologies enabled, the information may include:
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IP addresses and device information
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Browser information and online identifiers
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Website browsing and product-view events
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Shopping cart and checkout interactions
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Purchase and conversion events
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Advertising interactions and campaign attribution data
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Certain customer identifiers or contact information where permitted and appropriately disclosed
Such information may be used for advertising delivery, campaign measurement, attribution, interest-based advertising, fraud prevention, and improving advertising services, including AI-powered technologies, subject to applicable laws and privacy choices.
We will seek required consent before using non-essential advertising technologies and will honor applicable privacy restrictions and opt-out requests.
We do not authorize the intentional transmission of sensitive personal information, protected health information, payment card numbers, account passwords, or children's personal information to AppLovin through our advertising integrations.
For more information about AppLovin's collection and use of your information visit: https://legal.applovin.com/privacy/
9. Cookies and Similar Tracking Technologies
Our website uses or may use cookies and similar technologies to support essential website functions, understand customer interactions, and enable analytics and advertising services.
Cookies are small files stored on your device when you visit a website.
The cookies and technologies used on our website may include:
Strictly Necessary Cookies
These help provide essential website functions, such as shopping cart management, checkout operations, security, and session functionality.
Functional Cookies
These help remember customer preferences and improve website functionality.
Analytics Cookies
These help us understand website traffic, page views, shopping activity, and website performance.
Advertising and Marketing Cookies
Where enabled and permitted, these help advertising partners, including AppLovin, measure ad interactions, track conversions, and provide relevant advertising.
Third-party advertising technologies may collect information across websites or services, subject to applicable privacy laws and user choices.
Cookie Consent and Control
Where required by applicable law, we obtain consent before activating non-essential cookies and similar tracking technologies.
Visitors may be given options to accept, reject, or customize non-essential cookie categories through our website's cookie consent mechanism.
You may also manage or block cookies through your browser settings.
Disabling essential cookies may affect shopping carts, checkout functionality, and other website features.
We respect applicable consent withdrawals, opt-out signals, and privacy preferences concerning tracking and advertising.
10. Advertising Choices and Opt-Out Rights
We recognize that customers may wish to limit the use of their personal information for personalized advertising.
Depending on your location and applicable laws, you may have the right to:
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Opt out of targeted or interest-based advertising.
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Opt out of the sale or sharing of personal information as legally defined.
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Withdraw consent to advertising cookies.
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Object to certain marketing-related processing.
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Request information about advertising data disclosures.
Some disclosures to advertising partners may be considered a "sale" or "sharing" of personal information under certain U.S. state privacy laws, even where no payment is exchanged for the information.
Where applicable, customers may exercise their privacy choices through available cookie preference controls, recognized browser or device privacy signals, and by contacting us.
Privacy Requests Email: info@delvuniq.com
Subject: Do Not Sell or Share My Personal Information
We will process valid requests and applicable privacy signals in accordance with relevant laws.
We will not discriminate against consumers for exercising their legally protected privacy rights.
11. Data Retention
We retain personal information only for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, unless a longer period is required or permitted by applicable law.
Retention periods depend on the type of information and the reasons for processing it.
For example:
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Order and Transaction Records: Retained as necessary for order administration, accounting, tax, and legal compliance.
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Customer Support Records: Retained as necessary to resolve inquiries and maintain relevant service records.
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Marketing Information: Retained until consent is withdrawn or the information is no longer needed, subject to applicable requirements.
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Technical and Analytics Information: Retained according to operational requirements, applicable settings, and the retention practices of relevant service providers.
When personal information is no longer required, we will delete, anonymize, or securely dispose of it, unless continued retention is legally justified.
12. Data Security
We take reasonable technical and organizational measures designed to protect personal information against unauthorized access, loss, misuse, disclosure, alteration, and destruction.
These measures may include:
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Access restrictions for customer information
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Secure website and payment processing technologies
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Account access management
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Appropriate security practices for service providers
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Monitoring and prevention of unauthorized activity
However, no internet transmission or electronic storage system can be guaranteed to be completely secure.
If you believe your information may have been compromised, please contact info@delvuniq.com.
13. International Data Transfers
Delvuniq serves customers internationally and is operated by a company registered in China.
Personal information may be processed or accessed in China and in other countries where our e-commerce platform, payment processors, logistics providers, advertising partners, or other service providers operate.
These jurisdictions may have privacy and data protection laws different from those of your country of residence.
Where required by applicable law, we will use appropriate safeguards and lawful transfer mechanisms for international transfers of personal information.
14. Your Privacy Rights
Depending on your country, state, or region of residence, applicable privacy laws may provide you with certain rights regarding your personal information.
These may include:
Right of Access: Request information about the personal data we hold about you.
Right to Correction: Request correction of inaccurate or incomplete personal information.
Right to Deletion: Request deletion of personal information, subject to applicable legal exceptions.
Right to Data Portability: Request a copy of certain personal information in a commonly used format, where legally applicable.
Right to Withdraw Consent: Withdraw consent for processing activities based on consent.
Right to Object or Restrict Processing: Object to or request restrictions on certain processing activities where permitted by law.
Right to Opt Out: Opt out of certain targeted advertising, selling or sharing of personal information, or profiling where applicable.
Right to Appeal: Appeal a privacy request decision where applicable law provides this right.
To exercise these rights, please contact:
Email: info@delvuniq.com
Subject: Privacy Rights Request
Please provide sufficient information to identify your request.
We may need to verify your identity before fulfilling certain requests to protect your personal information from unauthorized disclosure.
We will respond within the time limits required by applicable law.
Where applicable, you may also lodge a complaint with the relevant data protection authority.
15. Marketing Communications
If you subscribe to our promotional communications, we may send you information about products, special offers, and store updates in accordance with applicable laws.
You can opt out of promotional emails by using the unsubscribe link in a marketing message or by contacting info@delvuniq.com.
Opting out of marketing communications does not prevent us from sending necessary transactional messages relating to orders, payments, deliveries, returns, or customer service.
16. Children's Privacy
Our online store is intended for a general consumer audience and is not directed to children.
We do not knowingly collect personal information directly from children in violation of applicable laws.
We do not authorize the use of AppLovin advertising technologies to collect or process children's personal information.
If we become aware that we have collected personal information from a child in violation of applicable law, we will take appropriate steps to delete or otherwise address that information.
Parents or guardians who have concerns may contact info@delvuniq.com.
17. Third-Party Websites and Services
Our website may contain links to third-party websites, services, or payment platforms.
These third parties may have independent privacy policies and data practices.
We encourage customers to review the applicable privacy notices before providing personal information to external services.
We are not responsible for the independent privacy practices of third-party websites that we do not control, except where applicable law provides otherwise.
18. Changes to This Privacy Policy
We may update this Privacy Policy to reflect changes in business operations, technology, privacy practices, legal requirements, or service providers.
When updates are made, we will revise the "Last Updated" date at the top of this page.
Where required by applicable law, we will provide additional notice or obtain consent before implementing material changes.
We encourage customers to review this Privacy Policy periodically.
19. Contact Us — Privacy Inquiries
If you have any questions about this Privacy Policy, our handling of personal information, or your privacy rights, please contact the responsible legal entity:
Brand Name: Delvuniq
Data Controller / Legal Company Name: Xichang Xiling E-Commerce Co., Ltd.
Company Establishment Date: October 15, 2025
Registered Business Address:
No. 11, Group 4, Jinzhu Village, Gaocao Hui Ethnic Township, Xichang City, Liangshan Yi Autonomous Prefecture, Sichuan Province, China
Business Type: Online Retail and General Merchandise E-Commerce
Primary Market: United States
Shipping Coverage: Worldwide
Privacy and Customer Support Email: info@delvuniq.com
We will review privacy-related inquiries and respond in accordance with applicable laws.
Effective Date: August 17, 2026
Last Updated: August 17, 2026
Delvuniq is owned and operated by Xichang Xiling E-Commerce Co., Ltd.
Data Controller: Xichang Xiling E-Commerce Co., Ltd.
Privacy Contact: info@delvuniq.com